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As you are short budget business, so you must keep your programs low cost. Use affiliate programs to market your brands. Affiliate marketing programs are cost effective and can handle easily. Affiliate marketing programs basically involve hiring a commission based virtual sales force to market and sell your brands, and business services. This will increase your brand awareness, potential leads, and will boost monthly sales. Many online affiliate programs are available for small and medium home based businesses. Through online affiliate marketing programs, you will taste the benefits of a commission-based sales force without the trouble of handling employees.